am a marketing PhD researcher with experience in digital marketing, e-commerce, and creative industries. I offer prac

I can help students understand key marketing concepts, including consumer behaviour, segmentation, targeting, positioning, branding, digital marketing, and social media marketing. I use real business cases to explain how these concepts work in practice and help students develop their own marketing strategies. We can analyse successful and unsuccessful campaigns, identify why they worked or failed, and discuss how they could be improved. I can also support students with coursework, presentations, case studies, and marketing projects. I will adapt each lesson to the student's level and goals, explain difficult concepts clearly, and encourage students to ask questions and develop their own ideas.